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Cruising Cyberspace
Web Site Pick Of The Month

By Pam Wegmann

As business people, we should always look for new opportunities, but sometimes we limit our opportunities by limiting our perspective to our own backyard. This month's Web site will help you broaden your business horizons:

http://www.wtc-no.org

This is the site of the World Trade Center of New Orleans, which incidentally, was the first founded and is the oldest of 326 World Trade Centers around the globe.  

This site will provide you with information that you can use to seek out new business relationships and new opportunities. It will also give you information on where you can get even more information on doing business in a foreign country or with a foreign company.

This site receives excellent marks for content, but needs to improve its ease of navigation. Although the WTC-New Orleans site is loaded with valuable information, I found it lacked the user friendliness it should have to aid in easy navigation through this voluminous site.  

The home page is rather long and a little too cluttered with graphics that add to its load time. It also cannot be viewed on one screen. Likewise, many of the pages are very lengthy, a situation added to by the overly large font size used.  The long pages cause the user to scroll a lot. You can, however, choose to use the Text Version (in the menu on the left) which will speed load time and make the site a little easier to use.

That said, don't let the navigation deficiencies stop you from accessing this valuable site.  

The link to the Trade Calendar will give you a listing of events the New Orleans WTC is holding for about the next sixty days as well pertinent scheduling details. This list includes educational business seminars, networking, receptions and other special events. At the Upcoming WTC Programs page, you can also get the text of speeches made by foreign dignitaries who visited New Orleans in the last three years.

The Foreign Language link provides information on the schedules and the  reasonable fees for classes the WTC hosts for learning French, Spanish, and other commonly used foreign languages.

 Under the Trade Publications page you can find out how to get reports, reference books on foreign trade and business subjects, as well as some satellite maps of the Mississippi River industrial corridor.

One of the most useful pages is found by clicking on Trade Information.  This is really a link to the World Trade Centers Association site. Here you can register free as a guest and get into their Trade Opportunities bulletin board to search for postings. For a monthly fee, or membership in a world trade center, you can post your own. 

Another great page is accessed by clicking on the Hot Leads button on the left of the home page. Here you will find companies looking to buy or sell everything from conveyor belts to computer software. This Louisiana buy/sell opportunities link can help you build business in foreign countries.  

The above information touches on only a little of what's available at this site. To do this site justice, visit it more than once because the next time you are looking for new customers, markets, suppliers or business partners, look worldwide!  

November, 1998
Knowledge is Power!   Happy cruising!  :-)

Questions/Comments can be sent to pam@info-matters.com or faxed to 504.738.0016. You can also reach Ms. Wegmann at 504.738.0070.
 

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